Nike Highlights Statement Branding on This New Air Max 97 “Black/University Red” Model

More heavy branding from the Swoosh.

Footwear
55,930 Hypes 4 Comments

Artistically similar to the “Just Do It” pack, Nike is preparing to release a new rendition of its popular Air Max 97 model, this time spotlighting subtle Nike branding cues all throughout its mudguard area. Last seen rocking a Miami Hurricanes-themed color scheme, the new rendition comes dressed in heavy black from top to bottom with traces of “University Red” landing on the tongue and side Swooshes, as well as the heel pull tab.

The uppers feature a mix of leather and nylon, which sits snugly atop the Air-centric midsole and rubber outsole combo. Priced at ¥18,000 JPY (approximately $163 USD), you can find this Nike Air Max 97 now at such retailers as atmos. A stateside release has not yet been confirmed, so be sure to check back for updates.

In case you missed it, Kendrick Lamar’s Nike Cortez Kenny III is getting a wider release.

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Nike Air Max 97 “Black/University Red”

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